A new year, a new look. The Monsters at OMG Austin created a new logo for Thrift World. TMG has worked with Thrift World in the past to launch their new responsive website! Our Monsters continue to work with Thrift World on Digital Marketing Strategies that will bring more traffic to their website and increase their followership on social media applications. Also, we have been implementing Search Engine Optimization (SEO) strategies to bring their site higher in Google Search Engine!
Who Is Thrift World?
Thrift World is a second-hand consignment that was founded in 1996. They have since expanded with four shop located in various parts of Omaha, Nebraska and with one location currently in Independence, Missouri. They take items from clothing to household products. Thrift World prides themselves on the idea of reusing and recycling clothing and items one no longer needs to help others and reduce waste.
How Did The Monsters At TMG Help?
The Monsters at TMG were able to help Thrift World rebrand themselves with an updated logo. The logo is simple and eye-catching and gives Thrift World a fresh new look!
Thrift World’s original logo was kept as the backbone of the design. The bold, simple text that their customers have become familiar with has been updated for a more modern and friendly feel. An icon was added to illustrate the nature of the company’s business and to add interest to the overall design. We did not stray from the bold red that presides over Thrift World’s branding.
With just these small changes, the rebranded logo is now updated to appeal to a younger generation of thrifters, while still being recognized by current customers.
We are happy to continue to work with them through Digital Marketing and SEO strategies.