Category Archive: SEO and Search Marketing
Alternative search engines continue to grow in popularity as consumers are more and more concerned with their privacy and security on the Internet. Companies and marketing agencies alike could start to notice the introduction or increase of DuckDuckGO in their website analytics. This is the basics of SEO for DuckDuckGo as it rises in popularity.
A PR in 2021 needs to be optimized on the company’s end for search engines! While some companies will put “nofollow” or other attributes on a PR, this doesn’t mean that it isn't still valuable. These are the top press release SEO strategies and how to optimize a press release for SEO.
Subtopics are a way for Google to utilize their AI to help power a more helpful Google by understanding subtopics around an interest which helps to provide a more broad search and content. “Now we have to worry about broader content when we have been narrowing down content?” Not necessarily!
Bing is the second largest on the market and does bring in a considerable amount of traffic for a number of companies in a large range of industries. While your website is optimized for local SEO strategies on Google’s search engine, what about Bing? Does a significant amount of website traffic come from this search engine? Is it worth the investment? It could be!